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Behind the Label

When you don’t have a chateau or castello or even a babbling brook, it can be hard to name your winery. We tossed around a few catchy names, but none of them were as timeless as the single thing we started with — our name.

It was good enough for the dairy owned by our family for three generations and it suited us just fine. When we started thinking about the label, we knew we wanted a design crafted with classic elements. And in looking for an image to anchor the label we were intrigued by a cigar box that had belonged to Tyson’s grandfather, Kelly. While it now held photographs rather than cigars, there was this keyhole. So we took the box over to our friend Ben Burch, an animator and fine artist, and he whipped up a few sketches.

We had found our crest.

Label artwork: 2007 La Colina Vineyard Willamette Valley Pinot Noir.